Privacy Policy

Effective Date: July 22, 2020

Updated May 5, 2025

This Privacy Policy outlines the data collection, use, disclosure, and protection practices of VREF Aircraft Value Reference Appraisal & Litigation Services (“VREF”), including but not limited to our domains vref.com and vrefonline.com, and all related services and platforms, including those utilizing artificial intelligence technologies. This policy is intended to be comprehensive, enforceable, and fully aligned with applicable laws including CCPA, GDPR, and other U.S. federal and state privacy regulations.

1. Scope of Policy

This policy applies to all personal and business information collected through:

  • Our websites and SaaS platforms;
  • Subscription or registration to VREF products or services;
  • Interactions via email, phone, or third-party integrations;
  • AI-generated communication features, including outputs created through VREF’s integration of generative AI systems like ChatGPT.

2. Information We Collect

We collect both personally identifiable information (PII) and automatically gathered usage data, including:

  • Name, contact details, and professional credentials
  • IP address, browser and device type, location
  • Payment and billing information
  • Data voluntarily submitted via forms, emails, orders, surveys, or chat-based interfaces
  • Interaction data with AI tools, including inputs and system-generated outputs
  • Additionally, usage of our services may involve real-time data from:
  • Cookies, flash objects, beacons, and session tracking technologies
  • Mobile device sensors and geolocation (if authorized)

3. How We Use Collected Data

VREF uses your data for the following purposes:

  • To provide, manage, and improve our service
  • To facilitate AI-generated reports or valuation tools (e.g., ChatGPT responses)
  • To conduct lawful audits, litigation services, and expert witness engagements
  • For internal analytics and development of proprietary data systems
  • To enforce contractual terms and safeguard proprietary content
  • We may store anonymized, aggregated, or de-identified data indefinitely for research, statistical, and product development purposes.

4. Sharing and Disclosure

We do not sell or trade your personal data. We share data only when necessary, with:

  • Third-party processors (e.g., payment gateways, cloud storage providers)
  • Legal authorities in compliance with subpoenas or lawful investigations
  • AI system providers (e.g., OpenAI) solely for the purpose of delivering VREF-integrated features
  • Auditors or litigators under NDA for court proceedings, dispute resolution, or damages analysis
  • We reserve the right to scrap, decommission, or remove user data or access in cases of fraud, breach of terms, misuse of services, or abuse of AI-generated content.

5. Data Security

Your data is protected using state-of-the-art encryption and access control systems:

  • HTTPS encryption across all VREF domains
  • Role-based access controls (RBAC) for sensitive internal functions
  • Payment data processed via PCI-DSS-compliant services only
  • Regular backups and cybersecurity audits
  • In the event of a breach, we will notify affected parties within the legally required timeframe.

6. Your Rights and Controls

You may request the following actions at any time:

  • Access, modify, or delete your personal data
  • Revoke consent for cookies or tracking
  • Opt out of AI-assisted personalization
  • File a complaint or dispute regarding misuse or unauthorized disclosure
  • Requests can be submitted to info@vref.com or by calling 844-303-VREF.

7. Registration and Orders

To use certain VREF features, you may be required to register. Information gathered during this process is stored securely and used only to facilitate your requested services. Orders require payment information, which is encrypted and handled only by secure processors.

8. Cookies, Links, and Third Parties

You may disable cookies in your browser, but certain features may not function properly.
VREF is not responsible for third-party sites linked on our platforms. Always review their privacy terms independently.

9. AI Usage Disclosure

VREF integrates artificial intelligence tools including OpenAI’s ChatGPT to enhance report generation, client communication, and user support. While these tools improve efficiency and personalization, user discretion is advised when sharing sensitive or confidential information via chat. VREF reserves the right to archive AI-generated content for internal quality assurance and legal review.

10. Updates to This Policy

We reserve the right to update this Privacy Policy at any time. Significant changes will be communicated via email or posted prominently on our site. Continued use of our services after updates constitutes acceptance.

11. Enforcement and Legal Action

Violations of this Privacy Policy or misuse of VREF’s data or AI systems may result in account termination, legal liability, and pursuit of civil damages. We actively monitor for abuse and reserve the right to take action without notice to protect our clients, staff, systems, and data integrity.

If you believe your data has been mishandled or this policy has been violated, please contact us immediately: privacy@vref.com or call 844-303-VREF